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Many people think the Annual Report is not a marketing tool. But this is your opportunity to engage with people who matter.
Accompanying the Financial Report, the information you supply to your stakeholders can be illuminating and uplifting. It’s not all about the tables. There is scope for what you have achieved, where you’re going, and the vision that unites everyone.
Medical and healthcare services require clinical guides to convey patient-centred best practices to the workforce.
These are invaluable resources for the staff of hospitals and in primary care.
Clinical guides are often accessed in front of the patient. The ability to frequently update the material and be device friendly across platforms are crucial.
Interactive PDF is a powerful way to communicate, without hefty print costs, and perfect for:
The interactivity of a PDF means users can view, learn, and make bookings and purchases.
Cost: The interactive PDF removes some (or all) printing costs.
Equity: Accessible design is a human rights issue. It enables those who require assistive technology (such as a screen reader like JAWS or other text-to-voice software) to be included in your audience regardless of whether they have a visual, physiological, or neurological impairment.
Speed: An approved PDF document can be distributed immediately to an audience without the time lag for printing (often ten days). If–or should I say ‘when’–an error is detected, the document can be corrected and replaced immediately.
Read more about The Power of Interactive PDF
Read about making Variable Artwork with Adobe InDesign
Some resources require physical copies.
My Virtual Marketing Manager can manage the print production process.
Limited clients. Book me for your project so you don’t miss out.