13 Aug Does your brand stand for something?
There are risks and rewards for a brand to stand for something politically. Like Pocari Sweat right now in Hong Kong. What are they? Why it might be better to stand for something than for nothing....
Blog
30 Nov eBooks and ePublishing Formats
An ebook is a catch-all term for a file that can be read on an electronic device, such as a desktop computer, a laptop, a tablet, a phone, or an e-reader like the Kindle® or Nook®....
03 Nov History and Styles of Graphic Design
Egyptian temples were filled with graphic art. Medieval navigation maps were full of symbols and imagery. Graphic design is not a new concept. The term itself may have been first coined in 1922, but graphic design has existed since the earliest cave art. The Middle Ages and the Renaissance saw the heavy use of heraldry--the armour, family, class, rank and pedigree. Cattle branding was used to show ownership and quality.
14 Oct Is accessibility in your sight?
World Sight Day is a good time to audit your online documents for accessibility...
22 Jul Ingredients of a beautiful cook book design
It was the spine that grabbed me first. Tucked into a heavy shelf of thick cookery, travel and psychology tomes, it was the colour (a browny-beetroot) and the loose cursive script ‘Wild Food’ that drew me over....
16 Aug Why I Dig Canva (and So Will You)
I cringed at first. I thought it was a gimmicky website that would replace elegant design work with awful DIY wallpaper and slowly wrest demand away from quality graphic designers. I wasn't keen. So I ignored it. To be honest, it didn't really grab my attention until veterans like Joan Stewart and Guy Kawasaki start promoting it. When those two get onto something, I listen. I tried it out. I liked it. Now I really dig Canva. Why?
11 Aug The Power of Interactive PDF
Adobe has created the interactive PDF and life need never be static again. Here's why it's wonderful (and a few things you should know)....
17 Jul How to write a more effective media release
Who. What. When. Where. Why and How. I learned it 20 years ago. Still the formula, right? Sure, but you could be boring people....
07 Jan Circular Logo Trend, like the Opal Card
Circular logos are all the rage, like the Opal Card and AAP. Well, exactly like the Opal Card. Here's how to do it....
05 Dec A Gorgeous Example of Wine Label Atwork
A very handsome graphic design job featuring Photoshop smoke brushes and an actual photo. I think....
22 Nov Street Fair Graphic Design
Handsome poster artwork for Sydney's Glebe and Newtown festivals give lessons on elegant event graphic design....
08 Nov Getting to Zero: Coca-Cola & AIDS
As you probably know, Coca-Cola has a product named Zero that's heavily promoted around the world. 'Getting to Zero' is the strategy made by the Joint United Nations Programme on HIV/AIDS (UNAIDS). The vision is: Zero new infections. Zero discrimination. Zero AIDS-related deaths. In my mind, Coca-Cola scored...