06 Jun A Message Enjoyed is a Message Remembered
An outline of my experience writing funny ads and why a sense of humor in advertising makes smiles and sales!...
An outline of my experience writing funny ads and why a sense of humor in advertising makes smiles and sales!...
Minimum Viable Marketing Machine. A content marketing framework to help you touch every level of awareness on the buyer journey....
The man overboard rule keeps marketers focused on clarity and brevity. Many advertisements try to tell you the world but you can only say one thing. How to keep your concept clear and simple so that it works....
There are opportunities for content writers to use artificial intelligence like ChatGPT to make them more successful as writers and truly help them....
Imagine if you were given a photo album. Every page inside was blank with the same word repeated on every square: Image. That's the experience of a person using Assistive technology if you don't use alt text....
An overview of eLearning systems for people who want to use their knowledge to help other people through an online course. Considers Moodle, Google Classroom, Sensei, LearnDash, and Teachable. ...
Tips for adding video to your marketing campaigns...
The best web host is not the most expensive. The best is the one that is convenient, fast, reliable, secure and can help me when I need it....
Adobe InDesign is the kingpin of layout software. One feature I adore is the ability to create a company newsletter or product catalog with sections of variable information or artwork. Let me show you how.
An ebook is a catch-all term for a file that can be read on an electronic device, such as a desktop computer, a laptop, a tablet, a phone, or an e-reader like the Kindle® or Nook®....
Accessible documents means everyone can access the information through assistive technology. Making accessible documents means following good design and the MATLOC principles. Here is how....
Video is a wonderful tool, but what about the music? This post explores royalty-free options for use with your movies....
Adobe has created the interactive PDF and life need never be static again. Here's why it's wonderful (and a few things you should know)....